COLLETTE Branding

COLLETTE, Texas, October, 2025
Art Director and Graphic Designer for startup luxury brand COLLETTE. Focused on ethical sourcing, innovation, and artisan quality. COLLETTE stands for “Victory of the People” and aims to change the course for luxury fashion ethics, sourcing exclusively from the U.S.A.

The logo features a child-like horse reminiscent of the Lascaux cave paintings dating back to approximately 15,000-13,000 BCE.

Art Director and Graphic Designer Annabelle Collette

Jill McGowan, Portland, Maine, Published in 2025

Art Director and Photographer for the Jill McGowan Spring/Summer 2025 collection lookbook. The lookbook featured a modern homage to Claire McCardell, celebrating American sportswear with clean lines, functional elegance, and timeless silhouettes reimagined for today.

Art Director and Photographer Annabelle Collette
Designer Jill McGowan
Model Flannery McAdam

Jill McGowan SS25

Maine College of Art & Design, Portland, Maine, Published in 2024

Directed photography and designed web pages for the rebranded Maine College of Art & Design website. Collaborated closely with the marketing team at the college and Q Collective to lead a full redesign of meca.edu. The new site features a bold, modern interface with improved navigation and dynamic content, designed to engage prospective students and reflect the creative energy of the college. The process included extensive two year research and collaboration between creative, copy, and technology teams.

meca.edu
old.meca.edu
documentation

Photo Director and Photographer Annabelle Collette
Web team Q Collective
Creative Director Steve Bowden
Marketing Director Leigh Brooks
Web Designers Claire Christenson, Annabelle Collette, Alex Koch, Steve Bowden
Copy and Project Manager Alex Koch
Student Interns Zachary Lennett, Zach Liljeholm, Sarah Goodsell, and Sam Buchek 

meca.edu

Juju Maine, Portland, Maine, 2021

Visual Merchandiser for a luxury home and beauty goods. Developed a unique merchandising method using color theory, spacial design, and textural elements to center the storefront around color specific products and their counterparts. This method received high praise and engagement from customers and public relations.

Store Director Missie Yasko
Photographs by Erin Little

Juju Maine